Writing Help

One of the more traditional assignments that students encounter in an introductory Art History class is to go to a museum to observe an object(s) and write a paper that details its stylistic features. Since the Lowe Art Museum on the University of Miami campus has a very fine collection of Renaissance to Rococo paintings, select one painting from this time span to concentrate on.
Once having selected the painting from the Lowes collection, pay close attention to stylistic features (i.e., composition, color, use of light/shadow, perspective, figures, pose, gestures, et al). Describe the object and compare/contrast it to pieces we have studied in class, whether in the PowerPoint lectures or in the textbook. When selecting objects to compare the museum piece to, be discerning. That is, try to find objects that share more characteristics than not. The aim of this assignment is for students to develop an eye for style and to locate the subtle differences that distinguish one technique or tendency from another.
Organize the paper, which should be five to seven (5-7) pages in length, into an introductory paragraph, body, and conclusion. The introduction may include some general information (e.g., historical, economic, cultural) about the object’s specific time period, the technique utilized to create the object, etc. More importantly, the introduction should include a thesis statement about the object’s overall aesthetic. Then organize the body in a logical, analytic fashion, and conclude the paper with some remarks about the significance of the object — that is, how it fits into a larger Renaissance to Rococo art historical framework.
Remember, this is NOT a research paper; however, if you quote a source (e.g., a placard or web site from the museum), be sure to cite it.
JH

Changes in Monetary Policy

Assume that the Bank of Ecoville has the following balance sheet and the Fed has a 10% reserve requirement in place:

Balance Sheet for Ecoville International Bank

ASSETS

LIABILITIES

Cash

$33,000

Demand Deposits

$99,000

Loans

66,000

Now assume that the Fed lowers the reserve requirement to 8%.

What is the maximum amount of new loans that this bank can make?Assume that the bank makes these loans. What will the new balance sheet look like?By how much has the money supply increased or decreased?If the money multiplier is 5, how much money will ultimately be created by this event?If the Fed wanted to implement a contractionary monetary policy using reserve requirement, how would that work?Submission Details:Address the questions above, showing your calculations. Develop your analysis in Microsoft Excel format.Enter non-numerical responses in the same worksheet using textboxes.

Integrated Marketing Communications. Student understands how integrated marketing communications can add value for customers.
Marketing communications objectives. Student can develop marketing communications objectives using the AIDA framework.
Promotion mix. Student can select the appropriate promotion tool to be used for different marketing communications objectives.
Media strategy. Student can design a simple message and media plan for a product or service offering.
Directions

This assignment assesses your ability to relate integrated marketing communications concepts to your product or service offering and the target market you selected. Here you will let your creative side shine as you think through how you would design the marketing communications for your product or service to effectively and efficiently communicate a clear, consistent and compelling message to your target market over the next year.
The course content does not cover IMC in great detail and you may want to refer to some open source references for more information on message design. A good one is:

Promotion: Integrated Marketing Communication (IMC)

Prepare your assignment beginning with a title page with your name and the name of your product or service. Then answer each of the following eight questions (four in part 1 and four in part 2) in order and number the beginning of your response to each question. Although you do not need to repeat the question, headings should be used to separate the sections. The paper should contain a minimum of 5+ pages of analysis for the responses to the eight questions.
Integrated Marketing Communications. Considering your new target market and any modifications, new product line extensions or new products you may have developed to serve the new target market needs, create your ‘Big Idea” to be the basis of the message strategy for all your marketing communications.
Marketing communications objectives. Write at least three marketing communications objectives using the AIDA framework discussed in the course content.
Promotion mix. For each of the three marketing communications objectives written in number 2, discuss which of the promotion tools would be the best choice to reach each of the three marketing communications objective. One tool must be advertising (traditional or online) You may have more than one promotion mix tool for any given marketing communications objective.
Media strategy. Discuss at least two of your media choices that you believe will best reach your target market with your advertising. Be specific with your choices, e.g. HGTV, Rehab Addict, because the product or service is targeting a do-it-yourself target market, or Home Depot website banner ads for the same target market. Or Morning TV National News, Good Morning America and The Today Show, 1st hour because your target market is educated urban workers. If using social media, discuss which social media and how they will be used to accomplish which objective.
Part 2 – Special Topics in Marketing

B2B Marketing, Marketing Information Systems and Measuring Marketing Activities

Learning Outcomes

B2B marketing. Student can differentiate the differences in marketing strategy between consumer markets and business markets.
Segmenting B2B markets. Student can identify the B2B market segments involved in a product or service offering
Marketing Information Systems. Student can identify at least three sources of input to a marketing information system for a product or service offering.
Marketing Metrics. Student understands the purpose of Return on Marketing Investment for the company, and can identify at least three metrics that should be used in a product or service offering to measure the effectiveness of marketing strategies.
Directions

This part of the writing assignment closes the loop on strategic marketing planning in that it identifies the types of marketing strategies the company might employ to market its offering through the value chain prior to its final customer. Also, strategic planning is useless unless there are reliable and useful sources of inputs and a way to organize the data to be used in the planning process decision making. Metrics need to be in place to measure how successful (or not so successful) the strategies to reach marketing objectives have been. Strategic marketing planning then becomes an ongoing process of measuring and adjusting to new information and current conditions.
Many of your responses to these questions will be your best educated and informed (as much as possible) information on your product or service offerings company. Where concrete information is not obtainable, you should use your judgment and describe why you made your judgment call.
Respond to each of the following four questions in order and identify the number of each response. There is no need to repeat the number of the question.
B2B marketing. Consider your product or service offering. Based on the categories of B2B markets discussed in the readings, name at least two of the B2B markets that could be a target market for your company. Why?
Segmenting B2B markets. Using the Harrison, Hague, and Hague behavioral-based segment model in the readings, which of those segmentation schemes might be most appropriate category for your company? Why?
Marketing Information Systems. Identify at least three types of information your company should use in a comprehensive marketing information system for decision making purposes. Why did you chose each of them?
Marketing Metrics. Identify and discuss at least one financial metric and three performance metrics that would be important to monitor your companys strategic marketing planning for the marketing efforts you identified for your new marketing mix strategies.
General Submission Requirements

Prepare as a word processed document (such as Microsoft Word). Use a simple 12-point font such as Times New Roman. Use black ink for majority of your work and only use colors if it enhances your ability to communicate your thoughts.

Your assignment should be the equivalent of approximately five pages of double-spaced text (although more are acceptable), approximately 1/2 page for each of the eight questions (four in Part 1 and four in Part 2). You may attach exhibits that will not be counted towards the page count of double-spaced text. The cover page and References page are not part of the written analysis.
Be sure your name, writing assignment number, and the name of your product or service are on the cover page of your writing assignment.
Include a References page, which includes references that explain the concept and references to the actual product.
You should use a minimum of six (6) references, four (4) of them dated 2016 to the present.
You should use APA style for a paper which includes formatting for page numbers, page margins, etc. More information about using a style guide can be found in the UMUC’s virtual library accessible from your LEO classroom in Content “Learn to Use APA” or at umuc.edu/library.
Upload your word processed document in your LEO assignments folder by the due date in the LEO calendar.
Refer to the grading rubric for these assignments. Be sure to note that 20% of your grade on this assignment will be based on your grammar, composition, adherence to the submission requirements, and use of an appropriate college-level style guide for writing and referencing.

The term paper for this course requires reading one of the chapters listed on the
course syllabus and identifying a gap*. You will have to find a missing component in
the chapter and introduce it in this paper. The term paper should follow the structure
given in the section Sections.
* Identifying a gap means finding what the chapter is missing to fully cover the topic
discussed. For example, if the chapter covers a topic related to education, but does
not mention the significance of parents investing in their childrens education, that
can be the gap you will discuss in the term paper.

Format
– 1500-2000 words in length.
– typed and double-spaced.
1
– title page with your information (name and student number), the date, course code
and title of your paper.
– references used should be attached as the last page of the term paper
– final submission on D2L Article Essay
Format and Sections
Your term paper must consist of the following:
(1) an introduction providing the motivation for the topic the chapter is discussing.
Please include the missing component of the chapter in this section;
(2) explain your identified gap within the literature of economic development. Clearly
explain the contribution of the missing component;
(3) describe how the identified gap will complete the analysis of the chapter topic.
Use subsections to go over the following:
– 3.1 Context and environment: summarize other components covered in the chapter.
– 3.2 Economic Development: tie the previous section to the course.
– 3.3 The new component: explain how your new component is contributing to the
topic covered in the chapter.
(4) explain the feasibility along with the limitation of your proposed chapter component (is there research already available or would you have to conduct research?).

Measuring the Economys Performance

For this assignment, you should use the information in the textbook and the information found on the official government website: www.bea.gov/index.htm

Based on the information contained in the textbook and on the Web site above, answer the following questions:

What does gross domestic product (GDP) tell us? How did GDP change from 2008? What caused these changes? What is real GDP? What was real GDP in 2008 and has it changed since 2008?What was national income (NI) for 2008? What does national income tell us? What is the difference between GDP and NI? How has NI changed since 2008? What caused these changes?What was disposable income (DI) for 2009? What does disposable income consist of? How did DI change from 2008? What caused these changes?Does GDP measure the well-being of society? Why or why not?What was GDP in 2008 (sometimes called GSP) for your state? How does your state rate when compared to other states?

Conduct an evaluation of the organization based on strategic planning analysis, which includes the strengths and/or weaknesses that are internal to the organization and opportunities and/or threats external to the organization. Your strategic plan analysis must include at least three strengths and three weaknesses that are internal to the organization and at least three opportunities and three threats that are external to the organization. You must utilize at least five valid sources in your analysis. Examples of valid sources include organizational websites, annual reports, personal interviews with organizational leadership, investigative reports, government reports, and conference transcripts. Your Final Paper must address at least five key areas, concepts, and strategies that are outlined in the course text. These include:

Internal and external assessments
Competitive marketing analysis
Identification of stakeholders
Overview and assessments of services provided
Competencies and resource
Public entities and regulatory requirements
Demographics served
Strategic financial planning
Financial and operational outcomes
Current and future direction of the organization of choice

Writing the Final Paper

The Final Paper:

Must be 8 to 10 double-spaced pages in length, excluding the title and references pages, and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a title page with the following:
Title of paper
Students name
Course name and number
Instructors name
Date submitted
Must begin with an introductory paragraph that has a succinct thesis statement.
Must address the topic of the paper with critical thought.
Must end with a conclusion that reaffirms your thesis.
Must use at least five scholarly sources, including a minimum of two from the Ashford University Library.
Must document all sources in APA style as outlined in the Ashford Writing Center.
Must include a separate reference page that is formatted according to APA style as outlined in the Ashford Writing Center.

Dr. Frankie is a prestigous neurosurgeon at Glory Medical center during the last week the the surgical technician has noticed that dirty instruments have made it to the OR. The technician finally decides to consult with the supervisor because the incident has occured three days in a row. What issue has occured, what may be the cause of this/these errors? What might the sterile processing department have to do to resolve this issue? Explain the decontamination process. What extra efforts can be made to ensure that clean instruments are delivered to the surgical suite?

For this assignment we are going to read Woodrow Wilson’s two messages regarding World War I:

His war message to Congress, given on April 2, 1917, available at: https://wwi.lib.byu.edu/index.php/Wilson%27s_War_Message_to_Congress
His Fourteen Points, which were shared at the end of the war, available at: https://avalon.law.yale.edu/20th_century/wilson14.asp
Pay attention to the details and in 2 pages, explain:

What do they say?
What topics are included?
What words or language do you notice?
What is the overall tone or message of the document?
What does he say he’s trying to do? OR what is the rationale he is expressing?
How is Wilson positioning himself? The United States? What is “our” role?

Use your skills practice logs, reading logs, in-class writing, and error logs to help you write your essay.

Write an essay answering ONE of the following questions.

Option A Write a personal essay about an event you anticipated hopefully but that did not fulfill your expectations, incorporating an explanation of your disappointment into your account, as Angelou does. In one of your body paragraphs, compare and/or contrast your experience to Angelous, using the proper format for introducing a piece of writing.

OR

Option B Drawing on your memories of a friend or family member, write an essay about a problem that a person had and its effect on your life. In one of your body paragraphs, compare and/or contrast your experience to Sanders, using the proper format for introducing a piece of writing.

OR

Option C Write a compare and contrast essay of the two versions of Sojourner Truths essay Aint I a Woman. What similar elements are included in both versions? What significant differences are there? Explain why one version is better than the other or why both are equally important. Remember to use the proper format for introducing a piece of writing.

Instructions (your essay structure will be based on these bullet points):

Write an introduction with a hook and a thesis that answers the prompt you choose.
In a fully developed essay of a minimum of four pages, respond to the prompt, giving specific examples.
Write a conclusion.

The assignment will evaluate and compare the websites of your chosen company with another organisation in their industry from Australia and abroad using the 13 C’s framework. The 13 Cs as presented in the lectures. It is an group assignment so you are only required to do 6,16,17,18,26,27.