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What are the financial markets and what purposes do they serve?What are financial intermediaries?

Your niece just started her college career with a major in economics. She is curious as to the interrelationship between the success of an economy and the financial markets, concepts, and financial institutions. Accordingly, she has developed a list of questions addressing these issues and has asked that you explain the ideas.

What are the financial markets and what purposes do they serve?What are financial intermediaries? How do these intermediaries function in the economy?What is a federal government budget deficit? What is the national debt? How does a budget deficit affect the economy?

She is also curious about the time value of money concepts. Specifically, she has the following questions about these concepts:

Why are consumers considered to be risk averse? What methods could be used to deal with risk?It has been said that a dollar received today is worth more than a dollar received tomorrow. What does this mean and what is the significance to the economy?What is the difference between the present value of a future sum of money and the future value of a present sum of money? What is the significance of these concepts to economics?If you deposited $1,000 in an account paying 6% interest compounded annually, how long would it take to double?

Deliverables:

Prepare a 5-6 page Microsoft Word document that addresses the above-noted concerns and meets APA standards.Include a summary section in your report that contains 5-7 bullet points identifying your major findings or conclusions of your paper. Submit the summary section as your initial post in the Discussion Area by the due date assigned. Include the full report as an attachment to your posting.Continue your discussions until the end of the week by commenting on at least two other submissions by your peers, identifying the strengths and weaknesses of each post.All submissions must be original and all resources must be properly acknowledged.

Visit a McDonald’s restaurant. Spend enough time there to observe the various operations, as well as the processes and structure of its organization

Write a 3-5 page research paper addressing the specific questions listed below. Use the following:
The font is Times new Roman 12 point.
Each margin is to be no more than 1 inch.
The paper is no less than three nor more than 5 pages in length.
Present the answers to each question in correct English sentences as a complete paper in full essay form.

Question 1
In what ways does a McDonalds retail outlet resemble a machine? Describe the organization in machine-like terms.

Question 2
Describe the McDonald’s activities in terms of Frederick Taylor’s principles of scientific management, Max Weber’s hierarchical structure and Henri Fayol’s administrative principles.

Question 3
Why do you think the company has been successful?

Question 4
Are there similarities in organization between McDonalds and other successful franchise organizations?

Question 5
The process of innovation is characteristic of the McDonalds Corporation. Identify the innovations you observe during your visit and explain how the company incorporates the process of innovation and the process of mechanization in the same organization in order to minimize the weaknesses of mechanization.

Southwest Airlines

MRKT 310 Principles of Marketing

Week 8 Writing Assignment

Part 1 – Integrated Marketing Communications, and the Changing Media Landscape

Learning Outcomes

Integrated Marketing Communications. Student understands how integrated marketing communications can add value for customers.
Marketing communications objectives. Student can develop marketing communications objectives using the AIDA framework.
Promotion mix. Student can select the appropriate promotion tool to be used for different marketing communications objectives.
Media strategy. Student can design a simple message and media plan for a product or service offering.
Directions

This assignment assesses your ability to relate integrated marketing communications concepts to your product or service offering and the target market you selected. Here you will let your creative side shine as you think through how you would design the marketing communications for your product or service to effectively and efficiently communicate a clear, consistent and compelling message to your target market over the next year.
The course content does not cover IMC in great detail and you may want to refer to some open source references for more information on message design. A good one is:

Promotion: Integrated Marketing Communication (IMC)


Prepare your assignment beginning with a title page with your name and the name of your product or service. Then answer each of the following eight questions (four in part 1 and four in part 2) in order and number the beginning of your response to each question. Although you do not need to repeat the question, headings should be used to separate the sections. The paper should contain a minimum of 5+ pages of analysis for the responses to the eight questions.
Integrated Marketing Communications. Considering your new target market and any modifications, new product line extensions or new products you may have developed to serve the new target market needs, create your ‘Big Idea” to be the basis of the message strategy for all your marketing communications.
Marketing communications objectives. Write at least three marketing communications objectives using the AIDA framework discussed in the course content.
Promotion mix. For each of the three marketing communications objectives written in number 2, discuss which of the promotion tools would be the best choice to reach each of the three marketing communications objective. One tool must be advertising (traditional or online) You may have more than one promotion mix tool for any given marketing communications objective.
Media strategy. Discuss at least two of your media choices that you believe will best reach your target market with your advertising. Be specific with your choices, e.g. HGTV, Rehab Addict, because the product or service is targeting a do-it-yourself target market, or Home Depot website banner ads for the same target market. Or Morning TV National News, Good Morning America and The Today Show, 1st hour because your target market is educated urban workers. If using social media, discuss which social media and how they will be used to accomplish which objective.
Part 2 – Special Topics in Marketing

B2B Marketing, Marketing Information Systems and Measuring Marketing Activities

Learning Outcomes

B2B marketing. Student can differentiate the differences in marketing strategy between consumer markets and business markets.
Segmenting B2B markets. Student can identify the B2B market segments involved in a product or service offering
Marketing Information Systems. Student can identify at least three sources of input to a marketing information system for a product or service offering.
Marketing Metrics. Student understands the purpose of Return on Marketing Investment for the company, and can identify at least three metrics that should be used in a product or service offering to measure the effectiveness of marketing strategies.
Directions

This part of the writing assignment closes the loop on strategic marketing planning in that it identifies the types of marketing strategies the company might employ to market its offering through the value chain prior to its final customer. Also, strategic planning is useless unless there are reliable and useful sources of inputs and a way to organize the data to be used in the planning process decision making. Metrics need to be in place to measure how successful (or not so successful) the strategies to reach marketing objectives have been. Strategic marketing planning then becomes an ongoing process of measuring and adjusting to new information and current conditions.
Many of your responses to these questions will be your best educated and informed (as much as possible) information on your product or service offerings company. Where concrete information is not obtainable, you should use your judgment and describe why you made your judgment call.
Respond to each of the following four questions in order and identify the number of each response. There is no need to repeat the number of the question.
B2B marketing. Consider your product or service offering. Based on the categories of B2B markets discussed in the readings, name at least two of the B2B markets that could be a target market for your company. Why?
Segmenting B2B markets. Using the Harrison, Hague, and Hague behavioral-based segment model in the readings, which of those segmentation schemes might be most appropriate category for your company? Why?
Marketing Information Systems. Identify at least three types of information your company should use in a comprehensive marketing information system for decision making purposes. Why did you chose each of them?
Marketing Metrics. Identify and discuss at least one financial metric and three performance metrics that would be important to monitor your companys strategic marketing planning for the marketing efforts you identified for your new marketing mix strategies.
General Submission Requirements

Prepare as a word processed document (such as Microsoft Word). Use a simple 12-point font such as Times New Roman. Use black ink for majority of your work and only use colors if it enhances your ability to communicate your thoughts.

Your assignment should be the equivalent of approximately five pages of double-spaced text (although more are acceptable), approximately 1/2 page for each of the eight questions (four in Part 1 and four in Part 2). You may attach exhibits that will not be counted towards the page count of double-spaced text. The cover page and References page are not part of the written analysis.
Be sure your name, writing assignment number, and the name of your product or service are on the cover page of your writing assignment.
Include a References page, which includes references that explain the concept and references to the actual product.
You should use a minimum of six (6) references, four (4) of them dated 2016 to the present.
You should use APA style for a paper which includes formatting for page numbers, page margins, etc. More information about using a style guide can be found in the UMUC’s virtual library accessible from your LEO classroom in Content “Learn to Use APA” or at umuc.edu/library.
Upload your word processed document in your LEO assignments folder by the due date in the LEO calendar.
Refer to the grading rubric for these assignments. Be sure to note that 20% of your grade on this assignment will be based on your grammar, composition, adherence to the submission requirements, and use of an appropriate college-level style guide for writing and referencing.

Write a script that contains the following. For each part, first print the number to make it easier to grade.

Directions. Name your scripts 253-yourlastname-?-?.py . For example, my submission for P3 problem 4 would be a file 253-pauli-3-4.py . Each project script should be uploaded to Canvas by clicking the assignment. The Python Tutorial (PT) is available at
http://docs.python.org/py3k/tutorial/
the Non-Programmers Tutorial for Python 3 (NP) is available at http://en.wikibooks.org/wiki/Non-Programmer%27s_Tutorial_for_Python_3
(1) (PT) Read and work through the examples in 3.1.3: Lists
5.1.3: List Comprehensions
5.4.: Sets
(2) (NP) Read and work through the examples in
Lists
(3) Write a script that contains the following. For each part, first print the number to
make it easier to grade.
(a) A function is_subset(A,B) that for two sets A and B returns True if A B
and False otherwise. Use a for loop and in but not the build-in <=. (b) A function is_proper_subset(A,B) that for two sets A and B returns True if A B and False otherwise. Use a for loop and in but not the build-in <. (c) Verification whether your functions work correctly by using them to determine whether the following are true or false. Use set comprehensions to construct sets given in set builder notation. (i) (ii) (iii) {1, 2, 3} (iv) {1,2,3} (v) {1,2,3} {1,2,3} (vi) {1,2,3} {1,2,3} (vii) {1,4} {x2 | x {1,2,3,...,20}} (viii) {4,10}{x|x{1,2,3,...,50}xmod3=1} (ix) {x2 |x{1,2,3,...,50}xmod3=0}{3,81} (4) Write a script that contains the following. For each part, first print the number to make it easier to grade. (a) A function cartesian_product(A, B) that returns the cartesian product of two sets A and B. You can represent the tuple (a, b) either as a tuple or a list with two elements. (b) Verification whether your functions works correctly by using them to compute the following cartesian products: (i) {1,2,3}{5,6} (ii) {1, 2} {2} (iii) {7}{1,2,3,4} (iv) {1,2,3,4} (v) {1,2,3,...,40}{1,2}

US government and Constitution

Assignments are attached and information too. Here is the book and and reading Item Reading Text: Publisher: Pearson Prentice Hall Title: Magruders American Government Author(s): McClenaghan Year published: 2004 Student edition text: ISBN 013181676 Skills for Life: Drawing Conclusions – Chapter 18: page 523 Skills for Life: Recognizing Bias – Chapter 9: page 241 Creating the Constitution – Chapter 2: pages 48-54 The Six Basic Principles – Chapter 3: pages 64-70 Formal Amendment – Chapter 3: pages 72-77 Parties and What They Do – Chapter 5: pages 116-118 The Two Party System – Chapter 5: pages 119-124 How a Bill Becomes a Law: House – Chapter 12: pages 335-340 The Bill in the Senate – Chapter 12: pages 342-346 Legislative and Judicial Powers – Chapter 14: pages 405-408 The Scope of Congressional Powers – Chapter 11: pages 290-292 The Expressed Powers of Money and Commerce – Chapter 11: pages 294-300 Other Expressed Powers – Chapter 11: pages 301-304 The Implied Powers – Chapter 11: pages 305-308 The Nonlegislative Powers – Chapter 11: pages 310-314 Supplemental: Tocqueville’s Democracy in America – Short Summary United States Constitution – pages 758-779
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how has fast food impacted American eating?

Students should conduct ~1 hour of participant observation at their field site. You should take notes during or after your hour of observation depending on the setting. Some sites may not be appropriate to take notes during observation. [Note: you may need to ask permission from people at your field site.] You should also be open about your research study and answer any questions if approached.

After you have completed your observation and typed your field notes, you will write a 2 3 page report about your observations. You will need to:

Introduce the topic of your study and your research question you are intending to answer

Write a description of your participant observation

Analyze your observations in relation to your research question
o Cite at least 1 relevant peer-reviewed source within your report to justify your analyses/claims

Conclude and summarize your report and write what question(s) remain
o Additionally, you must include a copy of your participant observation notes these do not count toward the page requirement and can be included as photograph or transcribed into the word document if handwritten

Include a Works Cited for your references you can choose your preferred citation style for this report. Note that the Works Cited page does not count toward your page minimum.

Formatting:
Your margins should be 1 inches on all sides, 12 point font – Times New Roman, double-spaced, and must be fully 2 pages to reach to page minimum.

Rubric:
5 points: Introduces topic, research question
15 points: Includes a description of the participant observation
15 points: Analyzes participant observation in relation to the research question, connects to a relevant peer-reviewed source
5 points: Summarizes paper, states what question(s) still remain in regards to research question
5 points: includes transcription/photo of field notes and a Works Cited page

Measuring the Economys Performance

Instructions

Measuring the Economys Performance

For this assignment, you should use the information in the textbook and the information found on the official government website: www.bea.gov/index.htm

Based on the information contained in the textbook and on the Web site above, answer the following questions:

What does gross domestic product (GDP) tell us? How did GDP change from 2008? What caused these changes? What is real GDP? What was real GDP in 2008 and has it changed since 2008?What was national income (NI) for 2008? What does national income tell us? What is the difference between GDP and NI? How has NI changed since 2008? What caused these changes?What was disposable income (DI) for 2009? What does disposable income consist of? How did DI change from 2008? What caused these changes?Does GDP measure the well-being of society? Why or why not?What was GDP in 2008 (sometimes called GSP) for your state? How does your state rate when compared to other states?

Using a Sociological Imagination, reflect on and connect your reading of “Getting Wasted” to what we have discussed and read about so far this semester, especially in regards to the social construction of drug use, sociological theoretical explanations for drug use behavior, and demographic and institutional correlates of drug use.

Using a Sociological Imagination, reflect on and connect your reading of “Getting Wasted” to what we have discussed and read about so far this semester, especially in regards to the social construction of drug use, sociological theoretical explanations for drug use behavior, and demographic and institutional correlates of drug use. Be sure to connect the personal biography/personal experiences of the students discussed in the book to larger societal/public concerns. Your paper should be a reflection on the book focusing specifically on what you found most interesting using a sociological perspective. It should be clear you carefully and critically read the book in your paper but o not summarize the book.